Falls Church, VA – March 27, 2025 – 360 Destination Group (360DG) and CSI DMC are excited to announce the appointment of Tony Lorenz to their Board of Directors. A trailblazer in the business events and marketing services industries, Lorenz brings proven experience in founder-led and private equity-backed high growth businesses. His expertise in business strategy, acquisitions, brand development, technology, and other areas will help guide the newly merged organization write a big next chapter.
“Tony builds brands that thrive,” remarks Trevor Hanks, CEO of the newly merged organization. “He connects strategic vision with practical execution. We are excited to have him at the table.”
Lorenz, along with Board positions in several industry organizations, has led businesses throughout his career, as CEO of PRA, Founding Investor and Global Head of Corporate Development at rEvolution, and Founder and CEO of ProActive, an award-winning agency he built and sold to Freeman, where he then led the global Creative team.
Today, Lorenz serves as a Board member, advisor, investor, and partner with private and private equity-backed companies across the global business events and marketing space.
“People expect meaningful experiences that cannot be delivered online.” says Lorenz. “As these organizations come together as one business delivering those experiences, it is incredibly well-positioned in partnership with a world class firm in H.I.G. Capital. The leadership team is all-in to deliver. I am here to help in any way I can.”
Lorenz’s addition to the board marks another important step in strengthening the company’s foundation for sustainable innovation and industry leadership. He will play a pivotal role in helping shape a brand and business model being designed to deliver significant value for all stakeholders and even greater value, creativity, and consistency for clients across the globe.
For all media inquiries, please connect with Ashley Currin, Director of Marketing.
Click here for FAQs and live updates
About CSI DMC:
Since 1987, CSI DMC has been a leader in crafting memorable destination experiences. Our strength lies in blending detailed event planning with outside-the-box thinking. Our dedicated team takes the time to understand each client's unique vision, allowing us to create personalized events that leave a lasting impression. Whether it's infusing local culture into the details or bringing immersive concepts to life, our people are at the forefront, making it happen.
About 360 Destination Group
For over 45 years, 360 Destination Group (360DG) has delivered unforgettable events and memorable experiences for their clients. Their unique and customized approach means stuffy corporate meetings and events are a thing of the past. From planning to execution, the rockstar team at 360DG is leading the way by thinking outside of the mundane box that other corporate events live in. From California to New York and everywhere in between, 360DG packs decades of know-how into amplifying the very best that each destination has to offer. For more information, visit www.360DG.com.